Above are all of the completed questionnaires from my focus group participants on my digipak.
A positive I can take from the responses is that 57% of the respondents said they liked the way the photographs were different, but still worked well with each other. Additionally, 57% of the respondents said there was nothing they disliked about the dfigipak.
Contrary to the general consensus that the photographs worked well together, 29% of respondents deemed the different panels to be too contrasting, so I may adjust the panels slightly so that they blend together better. Furthermore, one respondent said they thought the digipak was too dark. However, as that one respondent represents a low percentage of the target audience members who participated, I'm not going to consider making drastic changes to the brightness; but, I may make it slightly brighter if it addresses the problem of the different panels being too highly contrasting.
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